Deals Worth Rs 1,328 Crore Recorded in WAVES Bazaar

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Mumbai: As much as Rs 1,328 crore worth business transactions were recorded on Sunday across the Film, Music, Webseries, Gaming, Radio, VFX, and Animation among other sectors in the WAVES Bazaar on the concluding day of World Audio-Visual Entertainment Summit (WAVES-2025). The WAVES Bazaar – the Buyer-Seller Market – has witnessed more than 3,000 B2B meetings. The WAVES Bazaar, which is a flagship initiative of the WAVES 2025, has been established as a premier platform for international business collaboration in the creative industries. The four days of WAVES concluded on Sunday. Apart from this, the 30 start-ups successfully received the investors and funding in the one-on-one pitching opportunities on the concluding day of WAVES 2025.

Officials said that they recorded business deals or transactions worth Rs. 1,328 crores across the film, music, radio, VFX, and animation sectors. “Out of the total estimated outcome, Rs. 971 crore has been from B2B meetings alone. A key highlight of the Bazaar was the Buyer-Seller Market which witnessed over 3,000 B2B meetings,” the officials said.

According to the officials, in a major development under international collaboration, Film India Screen Collective and Screen Canterbury NZ from New Zealand announced a collaborative proposal to launch the first-ever Indian Film Festival in New Zealand. Only Much Louder CEO Tushar Kumar and Alexander Zharov, CEO of Russian firm Gazprom Media CEO announced early talks on a MoU to collaborate on cross-cultural festivals and co-produce comedy and music shows in Russia and India.

Sandeep Jhingran, the Chief Growth Officer, Internet and Mobile Association of India (IMAI), said that the Wave summit platform received over a thousand applications by the start-ups. However, the thirty of the start-ups were pitched directly to investors and in the end; these firms are in active conversation and under consideration of getting the funding as well. “We are satisfied with the active and promising response to this initiative. Our efforts were essential to give focused attention to M&E startups and we were able to do it at the Wave Summit in Mumbai,” said Mr Jhingran.

Union Information and Broadcasting Secretary, Sanjay Jaju said that WAVES has been an incredible stage for investment, business, art and culture, establishing itself as a people’s movement.

Meanwhile, Maharashtra chief minister Devendra Fadnavis on Sunday separately met Ted Sarandos, Co-CEO of Netflix and Charles Rivkin, Chairman and CEO of the Motion Picture Association (MPA), the leading advocate of film, television and streaming globally at his residence ‘Varsha’ in South Mumbai.

According to the chief minister, they had a fruitful meeting with Mr Ted Sarandos. “We spoke about how Netflix looks at India as an important market in the next five years. We explored possible collaborations between the state of Maharashtra and Netflix for up-skilling in the media and entertainment sector and in the process join forces to tell the culturally rich stories of rural Maharashtra,” Mr. Fadnavis said in a post on X.

In another post on X, the chief minister said that Mr. Charles Rivkin was appreciative of the rich filmmaking culture in India, dating back to 1913 when Raja Harishchandra, India’s first full length feature film was released. “We spoke about the possible collaborations between the world’s best studios and the State of Maharashtra, incentives to filmmakers and the need for protection of IP in a highly creative and ideas driven sector like media and entertainment,” he said.



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